Using Keywords as Anchor Text

Anchor text is the text on the web page that if clicked will take us to another place, might particular location on the same page, be another page on the same website, or a page on another website. In general, the form of anchor text in blue text and underlined. If we move the mouse over the text, the cursor shape will change. If the click will lead us to another location. With the sophistication of web development technologies, the text in blue and underlined is not a benchmark anymore because there are techniques that can control the appearance.

In SEO techniques using keywords as anchor text is obligatory. The important thing is the anchor text of its use allows us to get two benefits at once from the keywords we choose. When search engine crawlers to read the anchor text in web pages, he will detect that the text contains links. Gives an indication of these links to search engines about the content of the targeted page and its relevance to the page where the anchor text is located. So if we use the keywords in anchor text, we will get two benefits for the page ranking keyword anchor text where it belongs, and keywords for the page ranking purposes.

Of course there are exceptions to the concept. In SEO there are always exceptions. Use keywords in anchor text which can lead to excessive search engine ranking reduce our website, or even completely blocked our website from search results as a whole. Excessive optimization if we repeatedly use anchor text with the same keywords, with no variation.

Technique often used is if we choose keywords that consist of two words, then we use each word in a different anchor text on their own, and done repeatedly, with the aim of search engine provides a high ranking for those keywords . With the eyes of visitors, this usually look so odd. Although there had many success stories using teknikSEO like this, for the moment should be avoided, because the search engine algorithms have the ability to detect things like this.

Best practice is to place the anchor text that uses keywords, in a paragraph that has relevant content. In this case, the value of anchor text is as important as the text in the paragraph around it. Note also that the page or website is also intended to be relevant, as far as possible keywords used in anchor text is contained in the destination page. Thus, overall the three components can be mutually supportive. Despite these technical SEO is believed the most appropriate approach, remains the same exception, excessive use may actually be a boomerang.

Example implementation of SEO techniques can views on his blog. Generally the writing is displayed on the blog page will have anchor text that contains keywords, which led to the other pages whose content is relevant and its title contains keywords. placement be in the form of contextual reference in the sentence, or with specific lists, such as a list of the most popular writing, or writing a list of the most commented. The contents of these lists contain links to other pages of relevant content. Another thing that can be used is to compile the sitemap. Sitemap generally a list of page titles that are achor text, click juka the yard will lead to a title listed there. In terms of SEO, therein lies the benefit of a sitemap.

In conclusion, although keyword and anchor text that looks like something completely different, in fact they have a very close relationship, especially when viewed from the synergy of the two in boost our site ranking. Anchor text is the text on the web page that if clicked will take us to another place, might particular location on the same page, be another page on the same website, or a page on another website. In general, the form of anchor text in blue text and underlined. If we move the mouse over the text, the cursor shape will change. If the click will lead us to another location. With the sophistication of web development technologies, the text in blue and underlined is not a benchmark anymore because there are techniques that can control the appearance.

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